My entire life, I have been playingaround with skincare and make up.
As a little girl, I would prop myself up on the bathroom bench and watch my mum apply her skincare
and make up. She’d blow-dry her beautiful Farah Fawcett locks, and I was always in awe of her glamour. At 72 years old, she is still just as classically beautiful as she was then.
It’s no surprise that early in my working life, I trained and qualified in beauty therapy and makeup artistry, while studying and working in business and accounting.
You’re probably scratching your head, wondering how two polar opposite worlds can be loved by the same person. Honestly, it was difficult to settle 100% on either one. There seems to be a constant, internal battle between my artistic spirit (that always wants to create), and my nerdy brain that's chanting ‘come on, accounting can be fun too!'
It wasn’t until I started making skincare for myself at home that I felt that butterfly feeling bubble up from the bottom of my stomach. It whispered ‘Hey, look what we have here – a magical blend of artistry mixed in with of all things chemistry.'
So, out came the textbooks once again, but this time, not for accounting or business. There were beakers and test tubes now, and I began my journey studying cosmetic science. You may be forgiven for thinking formulating is all about the nerdy ‘sciencesy’ stuff, but to be successful in this space, you’ve got to be creative, prepared to innovate, willing to push boundaries (seriously I’m good at this one, just ask the hubby), and ready for the unexpected. The good, the bad, and the MOFO moments.
So, how do those two brains…. blend?
Fast forward a few years and I qualified as a cosmetic formulator while still working part-time in accounts. I’m also a mum to two pretty amazing kids, a not-so Stepford wife, and a farm hand on our beautiful property in rural WA.
It seems that somehow, I’ve been lucky enough to live the best of both worlds.
When it comes to my brand, I’ve always been immensely passionate about one thing; remaining 100% Australian owned and made.
Using ingredients directly from farmers and sourcing international ingredients from
Australian importers keeps my brand right where I want it to be; home grown. It’s like I’ve created this little Aussie eco system that’s unique, and that’s one of the reasons my customers love Wild Fusion Skincare.
It’s been such a pleasure to align the brand with suppliers who have the same ethos; sustainability, cultural awareness, and charitable endeavours. We may be small but every month we donate to WomenCan, an organization that fundraises for ANZGOG research on gynaecological cancers and improves the lives of diagnosed women in Australia.
Thank you, beautiful human.
It’s no easy feat, swimming around in the giant pond of ‘natural skincare’ brands, so I’m incredibly grateful to you. It’s an honour to have you here and I’m humbled that you trust me and are willing to give me a go. I appreciate that finding a trustworthy skincare brand can be confusing and leave you feeling misguided. If you’re ready to invest in Wild Fusion Skincare, let me pay that back to you tenfold.
Sam x
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